Online payment infrastructure. Rapid growth through developer-friendly APIs.

📝 In the trust-critical payments space, the reliability of .com is essential.

All-in-one workspace tool.

📝 Originally used notion.so, then migrated to .com as it grew. A textbook example of .com gravity.

E-commerce platform empowering small and medium businesses to sell online.

📝 As an e-commerce backbone, consumer trust is paramount. A .com-only territory.

Accommodation marketplace, expanding into experiences.

📝 A global consumer service spread by word of mouth — a memorable .com is essential.

Browser-based IDE with integrated AI code completion.

📝 Previously used repl.it. A classic pattern of migrating to .com after growth.

AI image generation service, accessed via Discord.

📝 An AI company that chose .com over .ai — demonstrating .com gravity for consumer services.

Business messaging tool. Part of Salesforce.

📝 The quintessential enterprise SaaS .com. Slack's punchy name pairs perfectly with .com.

Frontend deployment platform. Creator of Next.js.

📝 Developer-facing yet chose .com over .dev. Prioritizing platform-scale presence.

Creator of ChatGPT and GPT series. AI research company.

📝 The leading AI company chose .com over .ai. Consumer reach trumps industry signaling.

Collaborative UI design tool. Browser-based.

📝 figma.com, not figma.design. Even for design tools, .com wins when targeting the mass market.

Creative portfolio platform.

📝 Kept .net even under Adobe. The "network" meaning works — it's a network of creatives.

Blizzard's gaming platform.

📝 Online since 1996. Battle + .net perfectly conveys online multiplayer combat.

Presentation sharing platform.

📝 .net's "network" feel suits a knowledge-sharing platform. A legacy domain carried through the LinkedIn era.

Internet connection speed testing service.

📝 speed + test + .net. A rare case where the TLD perfectly matches the purpose — measuring the net.

Open source software hosting. A veteran predating GitHub.

📝 A symbolic early-2000s choice of .net as an OSS "network." A relic of pre-GitHub era.

Free encyclopedia. Non-profit operation.

📝 The purest embodiment of the .org ethos. Synonymous with non-profit.

Firefox developer. Non-profit advocating for the open web.

📝 A for-profit arm (Mozilla Corp) exists, but the .org foundation is the brand core.

Official Python language site, run by PSF.

📝 A programming language choosing .org signals community-driven governance.

Web archive and digital library. Famous for the Wayback Machine.

📝 The internet's memory. Embodying the .org non-profit spirit at the grandest scale.

OSS foundation managing Apache HTTP Server and more.

📝 A model of OSS governance. Foundation-run projects choosing .org is inevitable.

Digital rights advocacy organization. Champions privacy and free expression.

📝 Guardian of digital civil liberties. .org clearly signals identity as a rights advocacy organization.

Japan's largest flea market app.

📝 A classic choice for Japan-focused services. Also holds mercari.com for international expansion.

Recipe sharing platform.

📝 Rooted in Japanese home cooking culture. The domestic feel of .jp fits perfectly.

Technical knowledge sharing service for engineers.

📝 Dedicated to the Japanese engineering community. .jp implies "a place to write in Japanese."

Japan's largest automaker with global operations.

📝 A symbol of Japanese corporate identity. While toyota.com exists, the official Japanese site uses .co.jp.

Electronics and entertainment conglomerate.

📝 A global brand, yet the Japanese corporate site uses .co.jp — a statement of trust and prestige.

Global gaming company. Switch, Mario, and more.

📝 The pride of a Kyoto heritage company expressed through .co.jp.

GitHub Pages hosting domain.

📝 An iconic example of .io becoming entrenched in tech/developer culture.

Indie game distribution platform.

📝 The company name itself contains .io. The domain IS the brand identity.

Real-time communication library. WebSocket abstraction.

📝 A classic tech library using .io. The I/O association maps directly to the library's function.

Edge computing and app deployment platform.

📝 fly + .io. Naming that likens lightweight deployment to "flying." .io's established developer niche.

Next-generation ORM for Node.js and TypeScript.

📝 .io naturally fits an ORM that handles database "input/output."

Code coverage measurement and reporting service.

📝 Inhabits .io as part of the developer toolchain. Designed to integrate with CI pipelines.

Cloud application hosting. Noted as a Heroku alternative.

📝 Chose .io as a Heroku-generation migration target. The default TLD for developer platforms.

Personal profile page creation service.

📝 about + .me = "about me." A textbook domain hack.

API documentation hosting platform.

📝 read + .me = "read me." A clever double meaning referencing README file culture.

Creator support and tipping platform.

📝 buy + .me = "buy me (a coffee)." .me is ideal for the personal nature of creator support.

Personal domain and profile service.

📝 name + .me = "name me." Pairing personal branding with the .me TLD.

Online resume creation service.

📝 resume + .me. The .me TLD naturally harmonizes with a service about personal career history.

Live streaming platform, primarily for gaming.

📝 .tv functions perfectly as the identity for a video streaming service.

Free ad-supported streaming service under Paramount.

📝 pluto + .tv. Expressing the return of free TV through the .tv TLD.

Franco-German public broadcaster specializing in culture and documentaries.

📝 A European public broadcaster adopting .tv. For broadcasters, .tv is the most intuitive TLD.

Media server and streaming service.

📝 A home media library tool choosing .tv. The association with video content is unmistakable.

Anime information and streaming portal.

📝 anime + .tv. A natural fusion of Japanese anime culture with the .tv domain.

Communication platform. Uses .gg for invite links.

📝 Uses .gg exclusively for invite URLs. GG = Good Game — embodying gamer culture.

Game stats tracking service for LoL and more.

📝 OP (overpowered) + .gg. A double dose of gamer slang.

Live streaming platform. A Twitch competitor.

📝 A game streaming platform choosing .gg. Adopting the gamer TLD to differentiate from Twitch (.tv).

LoL champion statistics and build guides.

📝 champion + .gg = a perfect gaming terminology match. The default TLD for esports data sites.

In-game item trading and information platform.

📝 loot (spoils of war) + .gg. .gg functioning as the domain of the gaming economy.

TypeScript/JavaScript runtime by the creator of Node.js.

📝 .sh evokes shell scripting. Natural affinity with CLI tools and runtimes.

Cloud deployment platform.

📝 Deploy = terminal operations. .sh resonates with developers.

Fast JavaScript runtime, bundler, and package manager.

📝 Following Deno into .sh territory. "bun install" and other CLI commands resonate with .sh.

Terminal UI (TUI) toolkit. Go-based CLI framework.

📝 A terminal-tool company using .sh by necessity. charm + .sh = "charming shell."

Next-gen terminal app built in Rust with AI assistance.

📝 A terminal app choosing .sh is the most natural outcome. The evolution of the shell.

AI search engine offering answer-generation search.

📝 The most straightforward case of an AI company using .ai. Industry and TLD in perfect alignment.

Creator of Stable Diffusion. Open-source AI advocate.

📝 AI in the company name AND the domain. A double industry signal.

Platform for conversations with AI characters.

📝 character + .ai spells out "AI character." A clever domain hack.

Enterprise LLM provider with strength in RAG.

📝 A B2B AI company choosing .ai. Even in enterprise, .ai serves as an AI business card.

AI writing tool for marketing.

📝 .ai reinforces brand value even in applied fields like marketing AI.

AI video generation tool. Known for Gen-2/Gen-3 models.

📝 Creative AI choosing .ai. A domain that expresses the fusion of art and AI in one word.

French open-source LLM developer.

📝 A European AI company adopting .ai. mistral (seasonal wind) + .ai — a poetic combination.

Google's web developer resource site.

📝 Google Registry using its own TLD for its own service. The .dev gold standard.

Cross-platform UI framework.

📝 Another Google property. Consistent use of .dev for developer tool official sites.

Browser-based VS Code environment. Activated by pressing "." in a repository.

📝 Holds .com, .io, and .dev — a developer platform TLD triple crown.

Web3 developer SDK and infrastructure platform.

📝 A Web3 dev tool choosing .dev. Even in blockchain, .dev feels natural for developer-facing products.

Browser-based coding and hosting environment.

📝 A community-driven dev environment. .dev reinforces the identity as "a place to build."

Deno Deploy hosting domain.

📝 Dual wielding deno.sh and deno.dev — .sh for the runtime, .dev for deployments.

Project management tool known for its fast UI.

📝 Product name maps directly to the domain. .app reinforces the application feel.

P2P payment app under Block (formerly Square).

📝 cash + .app intuitively communicates the service. A prime example.

Decentralized social network using the AT Protocol.

📝 bsky abbreviation + .app. A natural choice for a tech-oriented social network.

Document and note-taking app. Apple Design Award winner.

📝 craft + .app. The domain expresses the product's quality and craftsmanship.

Chat platform providing access to multiple AI models.

📝 An AI aggregator by Quora. poe + .app conveys a simple, app-like feel.

Password manager. Security-focused SaaS.

📝 A security app choosing .app. The HTTPS-enforcing .app aligns with security-conscious branding.

Notion's mobile app distribution domain.

📝 Holds .com, .so, and .app. A strategy of using different TLDs for different platforms.

Google's design system. Official Material Design site.

📝 material + .design. The ideal form: a design system name that IS the domain.

UI design tool for macOS. A Figma competitor.

📝 The most intuitive case of a design tool using .design. Tool name and TLD resonate.

Uber's official design team site.

📝 A tech company's design team claiming its own .design domain. Functions as a design culture hub.

System design learning resource.

📝 system + .design. The TLD works on two levels — design as discipline and as technical architecture.

Online design tool, widely adopted by non-designers.

📝 canva.com is the main site, but also holds .design. Part of a design-tool company's TLD strategy.

Google's parent company Alphabet official site.

📝 abc + .xyz = "the whole alphabet." The world's most famous new gTLD adoption.

Payment and financial technology company.

📝 Chose .xyz during rebrand. Aiming to break away from traditional finance imagery.

Web3-based publishing platform.

📝 A Web3 media platform choosing .xyz. .xyz functions as a signal for "the new internet."

Blockchain infrastructure company.

📝 A blockchain company adopting .xyz. Demonstrates the strong affinity between crypto/Web3 and .xyz.

Crypto-focused venture capital firm.

📝 A crypto VC choosing .xyz. The investor side embodying .xyz standardization in the Web3 ecosystem.

World's largest consumer electronics trade show, held annually in Las Vegas.

📝 The most straightforward case of a tech conference using .tech.

One of Europe's largest tech conferences, held in Paris.

📝 viva + .tech = "long live tech." A celebratory domain for Europe's tech festival.

Tech company recruiting and culture media platform.

📝 A tech recruiting media choosing .tech. TLD and target audience in alignment.

A top US engineering university, commonly known as Georgia Tech.

📝 georgia + .tech matches the university's nickname. A notable new gTLD adoption by academia.

Smart display and IoT device manufacturer.

📝 A hardware startup choosing .tech. Emphasizing the product's technology orientation.

Leading drone manufacturer's official online store.

📝 Separate from the main site (dji.com) — using .store specifically for e-commerce.

Official store for LINE stickers and themes.

📝 Separate from the main domain (line.me) with a dedicated .store for e-commerce. A specimen from Japan's messenger ecosystem.

Huawei's official online store.

📝 Separating the corporate site from e-commerce. A .store pattern common among global manufacturers.

Xiaomi's official online store.

📝 Like Huawei, a Chinese tech giant adopting .store. Explicit separation of e-commerce functionality.

Action camera manufacturer's official e-commerce.

📝 Runs a dedicated store domain separate from gopro.com. A .store use case for direct hardware sales.

Startup fundraising and recruiting platform.

📝 An early adopter leveraging .co's "company" association. Strong affinity with startup culture.

Community-driven e-commerce, strong in niche products like keyboards.

📝 Formerly massdrop.com — rebranded to a shorter .co domain. A migration toward brevity.

Product analytics platform for visualizing user behavior.

📝 Holds both .com and .co, using the latter as a short URL. .co's brevity at work.

Service status communication pages. Part of Atlassian.

📝 An infrastructure SaaS choosing .co — shorter and more professional than the .com alternative.

Content analytics tool for media companies.

📝 Chose .co for a specialized media analytics niche. Acquired by Automattic, the WordPress.com parent.

The domain Notion used before its growth phase.

📝 .so's scarcity appealed to the early startup. Later migrated to .com, leaving .so as a historical specimen.

URL shortening service.

📝 go + .so achieves an extremely short domain. A use case where .so's two-letter brevity shines.

WHOIS lookup tool for quick domain information.

📝 who + .so forms a domain hack meaning "who's so?" — fitting for a domain investigation tool.

Domain name information resource site.

📝 domains + .fyi = "domains, for your information." The TLD itself conveys an informational stance.

Service status monitoring tool.

📝 status + .fyi = "status, for your information." Natural fit between .fyi and notification services.

Tech salary information sharing site.

📝 .fyi perfectly matches salary data — information you should know. Signals a stance of transparency.

Introduction page for open source projects.

📝 opensource + .page. The single-page information format harmonizes with the .page TLD.

Personal and business about page creation service.

📝 about + .page = literally "about page." Unlike .me, this choice emphasizes the "page" artifact.

Hosting service comparison and information page.

📝 hosting + .page. A good example of .page suiting landing pages and documentation.

InVision's desktop design tool.

📝 Matched the TLD to the product name "Studio." A natural pairing of design tool and .studio.

Creative design studio.

📝 figura (form/figure) + .studio. A production company expressing "studio" through the TLD itself.

Berlin-based digital design studio.

📝 City name + .studio. Condensing the creative energy of Berlin into a domain.

Operates ZOZOTOWN, one of Japan's largest fashion e-commerce platforms.

📝 A fashion e-commerce leader. Maintains .jp as a symbol of Japan-market specialization.

Business card management and sales DX platform. B2B SaaS.

📝 A SaaS rooted in Japanese business culture (meishi exchange). .jp signals domestic B2B market focus.

Web company operating Hatena Blog, Hatena Bookmark, and more.

📝 A veteran that shaped Japanese web culture. .jp evokes a sense of home base for the Japanese-language community.

Cloud accounting software for SMBs and sole proprietors.

📝 A SaaS company that chose .co.jp for its B2B nature. A trust signal for corporate clients.

Diversified electronics manufacturer, from home appliances to industrial equipment.

📝 A pillar of Japanese manufacturing. .co.jp asserts legitimacy as a Japanese corporation.

One of Japan's largest e-commerce malls, expanding into finance and telecom.

📝 The gateway to the Rakuten ecosystem. A .co.jp domain symbolizing Japanese e-commerce culture.

Automobile and motorcycle manufacturer, also entering robotics.

📝 Like Toyota, the Japanese corporate site uses .co.jp. The split with honda.com is noteworthy.